You read that right – U is for Ugly. I love this A to Z Challenge. Lemme ‘splain the ugly.
I have this theory – oh, I have plenty of theories – that people buy treats made in China and treats with unnatural ingredients because they’re PRETTY. They’re uniform and sanitized and attractive. People like uniform and sanitized and attractive. These same people are obviously not truly in tune with their dogs if they think that’s what DOGS like.
Dogs roll in dead things. Dogs like raw meat when they can get it. Dogs eat poop. Hmm … I might not be making the best argument here, but my point is, dogs like ugly. They don’t care about pretty. They’re dogs.
Now, I’m not calling Jones chews ugly, because I don’t think of them as ugly, but compared to the pretty, sanitized, attractive treats in the grocery store, they could be called ugly. In a dog’s eyes, though? They’re the most beautiful treat in the world. Seriously.
How are Jones Natural Chews different from the pretty treats? I never thought you’d ask!
- Jones always makes dogs smile
- Jones is 100% all natural, all the time
- Jones is 100% grown and made in the USA – American farms are the only places we get our meat and ingredients
- Jones is mostly just meat and bones, with the barest number of other natural ingredients used as binders and preservatives
- Jones is slow baked or smoked, not concocted in a lab somewhere
- Jones is a family run business, not a giant corporation, and quality is a big, BIG deal
But ugly? Are Jones Natural Chews ugly? Beauty, my friends, is in the eye of the beholder. So gaze upon these Knee Caps and tell me what you think –
Then look at Buddy’s face while he holds his new favorite treat in the whole world, the Jones Knee Cap, and tell me what’s really important –
So does it matter what a treat looks like? I think it depends on what the visual tells you about the treat. There are some great all natural treats out there that are uniform and pretty. I’m not knocking them. Plenty of dogs love them. I’m just saying, don’t disregard what you might think of as the ugly treats. Especially if it’s Jones. They look like meat and smell like meat because they ARE meat. And your dog knows that. Jones makes dogs smile, and that’s a beautiful thing.
Until I write again …